Press Releases2014Mar 14, 2014
Dr. Bhaskar Das, one of the panelists, at FICCI Frames 2014
Dr. Bhaskar Das, Group CEO, News Cluster, Essel Group, was a part on the session on 'The Big Fight for Primetime' on Day 2 of FICCI Frames 2014 which is being held in Mumbai from 12th-14th March, 2014.« Back
The session was anchored by Jon Sopel, Senior Anchor, BBC Global News while the other eminent panellists were Ashok Venkataramani, CEO, MCCS India and Vishnu Som, Editor & Sr Anchor, NDTV.
The panellists discussed the battle for primetime viewership which impacts both content and ratings and the ways in which top executives of news channels maintain the fine balance between the two.
On Day 1, Mr. Punit Goenka, MD & CEO, ZEEL, delivered the Industry Keynote on the theme 'Transforming Lives' while Mr. Bharat Ranga, Chief Content & Creative Officer, ZEEL, was a part of the session on 'Television 3.1.' FICCI Frames 2014 is powered by Zee Entertainment Enterprises Limited.