Press Releases2014

Jun 17, 2014
Essel Vision released first look and music of its next film LAI BHARI

It was the happiest moment in the life of actor Riteish Vilasrao Deshmukh on Sun, Jun 15, 2014 evening; as he received a grand reception from the capacity packed invitees comprising of well-wishers and media persons at West Inn, Goregaon. The occasion was release of music and first look of his forthcoming Marathi film 'Lai Bhari' through which he makes his acting debut in Marathi films. Lai Bhari is Essel Vision's next venture after super-duper hit film TIME PASS and National Award Winner film FANDRY in year 2014.

Directed by Nishikant Kamat ('Dombivali Fast','Mumbai Meri Jaan' and 'Force' fame) the film is produced jointly by Jitendra Thacheray, Amey Khopkar and Genelia Deshmukh, and written by Bollywood film maker Sajid Nadiadwala. Another highlight of the film is that the music of this film is composed by Ajay-Atul. The film stars Riteish is the lead role of Mauli- an exemplary action hero in the company of Tanvi Azmi, Uday Tikekar, Sharad Kelkar, Sanjay Khapare, Radhika Apte, Aditi Pohankar and others.

Speaking on the occasion, Riteish thanked his friend Sajid Nadiadwala, who was present there and stated that Sajid was always lucky writer for him. He also thanked the producers for considering him suitable for the role of Mauli, in this film. "I am a new comer to this Marathi film industry and I hope you will all support me. Moreover, it's the happiest day in my life, as the first look and music of my first Marathi film as an actor." he said.

Mr. Nitin Keni of COO, Essel Vision Productions Ltd, who is presenting this film, said that he would be the happiest person, if this film breaks the record of their previous hit film 'TIMEPASS'. Many prominent personalities from Marathi film & television industry were present on the occasion. MNS chief Raj Thackeray arrived with his wife, greeted Riteish and the whole unit of the film.

Music is one of the prime factors in LAI BHARI, which soothes the heart, touches the soul and strums through the cadenced chords of life. Music Director duo AJjay - Atul had succeeded to touches the hearts with the harmony of our rustic roots through LAI Bhari once again!!!! Guru Thakur has written the songs and Sonu Nigam, Shreya Ghoshal, Ajay Gogavale, Swapnil Bandodkar, Kunal Ganjawala and Yogita Godbole Pathak have sung the melodious songs of LAI BHARI.  Sonu and Shreya were unable to attend the event but, Swapnil Bandodkar, Kunal Ganjawala and Yogita Godbole Pathak had marked their presence.

Prominent among them were Sharad Kelkar, Tanvi Azmi, Aditi Pohankar, Sandeep Kulkarni, Ajinkya Deo, Kavita Medhekar Lad, Sanjay Mone, Sukanya Mone, Swapnil Joshi, Ankush Choudhary, Sanjay Jadhav, Aditya Sarpotdar, Sai Tamhankar, Sonali Kulkarni (Jr), Sonali Kulkarni (Sr.) with husband, Shrirang Godbole, Siddharth Chandekar, Nanubhai & Suresh Jaisinghani, Shalini Thackeray, Ganesh Acharya, Mahesh Kothare with wife, Cinematographer Sanjay Memane and many others.

Lai Bhari is an action packed musical entertainer with Riteish playing angry young man hero and Sharad Kelkar playing Sangram- the villain. All set to release on 11th July, the film has raised lot of hopes.

Click here to watch the trailer

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