Trendsetters in the food and entertainment world came together to celebrate the first anniversary of Living Foodz on Wednesday, September 28 at AER rooftop bar, Four Seasons, Worli.
Chef Gautam Mehrishi, Rakhee Vaswani, Pankaj Bhadouria, Actress Dia Mirza, Javed Jaffrey, Ritwik Dhanjani, Ravi Dubey, Sargun Mehta, media persons, eminent bloggers and prominent foodies, who have been a part of the channel's successful journey, joined in the celebrations.
Punit Goenka, MD & CEO, Zee Entertainment Enterprises Limited (ZEEL) along with Piyush Sharma, CEO, Zee Living - India & APAC, and Amit Nair, Business Head of Living Foodz, set the mood for the evening by cutting the cake. Mr. Punit and Mr. Piyush congratulated the team on the fantastic achievements of the year - a result of their hard work, enthusiasm and pooling of creative energy. The guests were treated to a unique culinary experience of avant-garde nitrogen frozen food.Ã‚Â The attendees captured their memories through fun-filled pictures and selfies.
Since its launch, Living Foodz has raised the bar in the factual entertainment space in India... and there has been no looking back since then. The channel's journey has been marked by many industry firsts. It has created a new genre of food-tainment and won the hearts of its viewers around the world.
Through sustained media outreach, strategic marketing campaigns and partnerships, and an aggressive digital presence, the channel has sustained its leadership position in the lifestyle genre week on week until now. It has also garnered a whopping 1.06 millionÃ‚Â fans on Facebook!
After an evening of dancing, and of course great food, the Living Foodz team looks forward to the next year with excitement and are geared up to take the channel to the next level - exploring the fast evolving status of food in India and its confluence with travel, history, reality programming and lifestyle in general.