ZEE declared 1st Runner Up for FY11-12 Annual Report in Print Category at Designomics 2012

Zee Entertainment Enterprises Limited was adjudged 'Designomics 2012 Award' for its Annual Report FY11-12 in Print category. The awards were focused to companies who have designs that have helped businesses gain a competitive advantage and have resulted in increased profits.

The award jury comprised of famous personal from design and business fraternity, which made the selection process enormously comprehensive and multifaceted. The jury consisted of eminent members who cast their ranking on the Designomics parameters of Strategy, Creativity and Effectiveness. Scores were then aggregated by set of auditors and averaged to arrive at the winners.  In case any of the jury members had their own case studies in the entries list, they were abstained from voting them. All jury members adhered to the rigor of the process in choosing the winners for the Designomics 2012.

Other categories included Environmental and Spatial Design, Retail, Digital, Packaging, Product Design and Integrated Design Project.

About Designomics: Designomics is an initiative that endorses the value of strategic integration of Design in Business. Business houses are speedily embracing Design as a strategic tool, not just to empower their brands and engage their audiences but also to guide the driving philosophies at the core of the organization. And in the rapidly globalizing Indian economy, businesses are realizing the importance of holistic Design intervention to deliver ROI. The merging of the Design principles and economic disciplines is what we call Designomics.

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