Press Releases2013

Aug 28, 2013
ZEE makes it to the billion-dollar club in Business Standard list of Top Media Firms

ZEE is now part of the billion-dollar media club as per Business Standards list of India's top Media Firms. ZEE stands tall in revenues in the world market where dollar has been battering rupee, this is the first and most heartening insight from the annual Business Standard listing of India's top media firms.

As per the list, the top five media networks now control more than 65 per cent of the total TV audience in India. On the distribution side, digitization is pushing much-needed consolidation. Eventually (by 2017), cable firms and an equal number of DTH (direct-to-home) firms would end up controlling the 153 million Indian TV homes.

At a firm level and an industry level, scale is the most critical game changer in the Rs 83,000-crore Indian media and entertainment business. Fragmentation and chaos have marked its existence for 20 years now. Some scale and consolidation will bring much-needed pricing power and, therefore, profits back to the business.

As per Business Standard report large parts of the TV business are now seeing an uptick in margins and the future of Indian media industry promises to emerge positive.

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